I fully recognize that indie isn’t synonymous with depressing. Not even Kindie. But there is definitely something to be said for an artist that consistently puts out moody, borderline depressing songs and videos that just raise the goosebumps on your skin and make you wish it was raining outside. I am not often in the mood for truly maudlin tunes, but there is something about MoonMoon’s compositions and voice that suck me in and hold me fairly captivated.
Kim Young-Shin debuted in 2014 as part of the group Reservoir Daughters and then went solo as MoonMoon in 2016. He was quickly recognized by a good handful of idols as an artist they should be listening to. This, in turn, increased his popularity in the mainstream. I’m not going to say that he’s made it to the big time, particularly outside of Korea, but he has a solid 40K followers on Instagram and among those are many artists that I really enjoy.
There isn’t a ton out there about him but I’ve picked up a few unverified tidbits that may or may not be true (like he was actually career military before getting out to try his hand at music). But I kind of like that he’s a bit of a mystery. He’s got some rockin’ tattoos and piercings, his insta is largely shots of his dogs and stuff about music interspersed with just a couple of personal things. And if you google him, the top link that comes up doesn’t actually exist anymore. I haven’t seen all of his videos, but I’ve watched a fair few and he isn’t in them…not the ones I’ve seen anyway. They tend to be focused on a male actor being really depressed. It kind of adds to the allure.
Anyway, if you’re feeling moody or maybe a little too peppy and need to be taken down a few notches on the old mood scale, take a listen. He’s beautiful.